Introducing LinkedIn Wrapped 2025

We're excited to launch LinkedIn Wrapped 2025 — your free, personalized year-end recap of your LinkedIn journey.

Last year, we built LinkedIn Wrapped because LinkedIn didn't have one. This year, we built it because even though LinkedIn did have one, there was so much more that could be done that just wasn't.

From 0 to 110k Users

Last year's LinkedIn Wrapped went from 0 to 110k users in just 4 weeks. It started as a fun experiment, and suddenly everyone was on it:

• People from 100+ countries tried it
• World leaders and major influencers shared their wraps
• Even Alex Hormozi commented on his wrapped

The pressure to top that was real. We didn't want to just update the timestamp to "2025."

Why We Rebuilt From Scratch

Between last year and now, AI dramatically improved. With new frontier models, we knew we could do way more:

• AI agents were now possible, and we had experience building them
• Our designers could work directly with AI to create richer experiences
• We'd grown significantly in building AI apps at the frontier

So we rebuilt the whole thing from scratch. It took us close to 30 iterations and many all-nighters to get here.

What's Different This Year

1. A Richer, More Immersive Experience

Last year, everyone loved interacting with their wraps. This year, we dialed that up even more. Your 2025 Wrapped is a massive 12-page summary of your year on LinkedIn, designed to feel personal and engaging.

Fun fact: More than half was built with AI. We wanted to show that when used intentionally, AI can help small teams create something people genuinely want.

2. Your Wrapped Comes Inside a Chat

One of the biggest struggles with reports is making sense of the numbers. This year, on top of your wrapped, you can chat with your own stats to get more insights:

• Understand your 2025 content performance
• Get suggestions for your 2026 strategy
• Have content written for you based on your style

All based on your own context and data, not internet noise.

3. Get It in Under 2 Minutes

Getting your LinkedIn Wrapped is simple:

1. Open cleve.ai/wrapped (💻 laptop works best)
2. Drop your LinkedIn profile link
3. Get your 2025 wrapped and summary

Tip: Play it with sound on for maximum vibes 🙈

As long as you had more than 3 posts this year on LinkedIn, it'll work for you.

Why It's Still Free

Yes, you read that right. LinkedIn Wrapped is 100% free. No credit card required, no hidden fees.

We did add a sign-in requirement this year — a tough decision, but necessary. Last year, spam bloated our server costs. This step helps us keep Wrapped free for everyone while preventing abuse.

We're Just Getting Started

We know there may be some bugs as you try it out. Thanks for being patient with us — we're just a small team of 5 working through everything to get this to you.

If you experience any issues, please reach out!

👉 Get Your 2025 LinkedIn Wrapped

Share your results using #LinkedInWrapped and tag us @cleve_ai — we'd love to celebrate with you!

Here's to an incredible 2025, and an even better 2026. 💛