Getting Started with Cleve - Your Complete Guide

Welcome to Cleve! Whether you're a busy founder, marketer, student, or aspiring creator, this guide will help you get started with creating content that actually sounds like you.
By the end of this tutorial, you'll know how to:
- Capture ideas quickly (text, voice, or images)
- Use AI chat to develop your thoughts
- Create content drafts that match your voice
- Organize your work with categories
- Export and publish your content
Let's dive in.
Step 1: Sign Up and Download
Web App
Visit app.cleve.ai and sign in with:
- Apple
The web app is perfect for long-form writing and deep focus sessions on your laptop.
Mobile App
Download Cleve from the App Store or Play Store.
The mobile app is ideal for capturing ideas on the go - whether you're commuting, in a meeting, or struck by inspiration.
Step 2: Capture Your First Idea
Ideas are the foundation of great content. Cleve makes it easy to capture them in whatever format works best for you.
Option 1: Text
Tap the "+" button and type your idea. This could be:
- A random thought
- Something you learned
- A story you want to share
- A question you're exploring
Example:
Been thinking about how AI is changing content creation.
Most tools just spit out generic stuff, but what if AI could
actually learn YOUR voice?
Option 2: Voice Note
Tap the microphone icon and start talking. Cleve will transcribe your voice note automatically.
This is perfect for:
- Capturing thoughts while driving
- Recording meeting insights
- Thinking out loud
Tip: Don't worry about being perfect. Just talk naturally - you can refine it later.
Option 3: Image
Upload screenshots, photos, or saved images. Cleve can extract text and context from images.
Great for:
- Screenshots of interesting tweets
- Photos of whiteboard sessions
- Infographics you want to reference
Step 3: Chat with AI to Develop Your Thoughts
This is where the magic happens. Unlike other AI tools, Cleve's chat remembers your tone, style, and past ideas.
Start a Chat
Tap the chat icon and try these prompts:
Brainstorm:
Help me brainstorm 5 different angles for my idea about AI and content creation
Expand:
Turn this into a LinkedIn post that explains why personalization matters in AI tools
Refine:
Make this sound more conversational and less formal
Research:
Search the web for recent stats on AI content creation adoption
Why Cleve's Chat is Different
- Remembers your context: It knows what you've written before
- Learns your voice: The more you use it, the better it gets at sounding like you
- Pulls from your ideas: Can reference your saved ideas and writings
- Web search built-in: No need to switch tabs for research
Step 4: Create Your First Writing
Once you've developed your idea, it's time to create a draft.
Use AI Draft
- Select your idea
- Tap "AI Draft"
- Choose a format:
- LinkedIn post
- Twitter thread
- Blog article
- Newsletter
Cleve will generate a draft based on your idea and writing style.
Edit with the Rich Text Editor
Cleve includes a powerful editor with:
- Formatting: Bold, italic, headings, lists
- AI edit: Highlight text and ask AI to improve it
- In-line suggestions: Get AI help without leaving your draft
- Auto-save: Your work is always saved
Try these AI edits:
- "Make this shorter"
- "Add more emotion here"
- "Explain this concept simply"
- "Add a hook at the beginning"
Step 5: Organize with Categories
As you create more content, categories help you stay organized.
Create Categories
- Go to Settings → Categories
- Tap "New Category"
- Name it (e.g., "LinkedIn Posts", "Blog Ideas", "Product Updates")
- Choose a color
Assign Ideas & Writings
Drag ideas and writings into categories, or use the category picker when creating new content.
Pro tip: Create categories by:
- Content type: LinkedIn, Twitter, Blog
- Topic: Marketing, Product, Personal Growth
- Status: Draft, Ready to Publish, Published
Step 6: Export and Publish
When you're ready to share your content:
Copy to Clipboard
Tap the share icon → Copy. Paste directly into LinkedIn, Twitter, or your blog platform.
Save as Draft
Keep it in Cleve until you're ready. It's saved automatically.
Link Ideas to Writings
Connect related ideas to writings to build your content library. This helps AI understand your thought patterns better.
Pro Tips for Better Results
1. Feed Cleve Your Voice
The more you write, the better Cleve understands your style. Import old posts or write a few pieces manually first.
2. Be Specific in Prompts
Instead of: "Write a post about marketing"
Try: "Write a LinkedIn post about why most marketing feels inauthentic, using a story from my experience as a founder"
3. Use Voice Notes Liberally
Some of the best content comes from casual thoughts. Don't filter yourself - just record and refine later.
4. Iterate with AI
Don't accept the first draft. Ask AI to:
- Try a different angle
- Make it longer/shorter
- Change the tone
- Add personal examples
5. Build a Swipe File
Save ideas that resonated well. Reference them when creating similar content.
Common Questions
How does Cleve learn my voice?
Cleve analyzes your writing patterns, word choices, and tone across all your content. The AI adapts to match your unique style.
Can I use Cleve for different types of content?
Yes! Cleve works for:
- Social media posts (LinkedIn, Twitter, Instagram)
- Blog articles
- Newsletters
- Email campaigns
- Product updates
- Case studies
Is my content private?
Yes. Your ideas and writings are private by default. You can share categories with team members if you want.
What if I don't like the AI output?
That's totally normal! Use AI as a starting point, then edit freely. Over time, as Cleve learns your preferences, the outputs will improve.
Can I write without AI?
Absolutely. Cleve's editor works perfectly fine without AI. Use AI only when you want help.
Your First Week Challenge
To get the most out of Cleve, try this:
Day 1-2: Capture 10 ideas (any format) Day 3-4: Chat with AI to develop 3 of those ideas Day 5-6: Create your first 2 drafts using AI Day 7: Publish one piece and organize your content into categories
Next Steps
Now that you know the basics:
- Explore AI features: Try different prompts and see what works
- Build your library: Capture ideas consistently
- Refine your process: Find a workflow that fits your style
- Join the community: Share feedback and connect with other creators
Ready to create content that actually sounds like you?
Got questions? Drop us a message at hello@cleve.ai or DM us @cleve_ai on Twitter.
Happy creating! 💛


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